07May

Crowdfunding – Democracy to the Business World

Todd Crosland GrowthAs the financial landscape continues to develop, and money can more easily travel from investors to businesses, certain products that show great promise see a greater chance of spotlight. Any start-up today would be remiss to overlook opportunities for crowdfunding in a technologically powered, democratically run world.

Crowdfunding is the easiest way for young entrepreneurs who are trying to introduce their idea to reach their funding goals through mass communication with and access to individual investors and investment firms. Because of crowdfunding, small ventures can reach mainstream appeal with relative ease.

The availability of funds helped Utah-based DemoChimp reach its financial goals by providing a connection to the outside. Businesses in Utah often struggle to reach the hotspots of angel investing (for example New York) and require crowdfunding efforts more than the average start-up. The newest in the digital community is DemoChimp. DemoChimp is primarily a business-to-business Software as a Service program that creates automated demonstrations of a product based on input criteria designated important by the customization of the user. It separates itself from more simple powerpoint slide introductions by designing mobile and visually interactive versions of a product for consensus-based presentation. It self-describes as software that “automates custom product demos to accelerate sales.” Its goal is to expedite, and nearly bypass, the process of manually arranging product demos to increase the adaptability of a typically, or formerly crystallized process. It is a highly organized form of data consolidation in a rapidly accelerating field. DemoChimp has already shown greater agility and dissemination of information with users feeling more comfortable about the priorities they can set for certain pieces or aspects of information. DemoChimp responds to the needs of the individual while representing the offerings of a business. It is cloud accessible and continues to facilitate the traveling of information across and outside of company lines.

DemoChimp & Crowdfunding

DemoChimp exemplified the essential benefit of crowdfunding by successfully raising almost $3 million from varied capital investors. It did this with the help of Albion Financial, Peak Ventures, and Seed Equity, a worldwide broker dealer and funding firm most affiliated with investments in start-up companies and digital campaigns. Seed Equity’s interest means a lot for DemoChimp, as the crowdfunding firm brandishes a personal mission of connecting the most promising business opportunities with global institutional and individual investors. This money raised from friends, related personnel, private investors, and large firms have established DemoChimp as a major player in the realm of business-to-business transactions.

The product continues to expand as it ventures into user-based automation, intelligently designing a demo around the specific demands of the viewer. Reports show that the artificial intelligence is embryonic but positively developing. This money raised from venture capital will be directed toward advancements in the software’s intelligence and marketing capacities. It will seek to find a balanced medium of granularity to assure maximum speed of operation with minimum overhead of communication. Funds not spent on the technical and operational components of the product will be directed toward new leads and customer acquisition. DemoChimp is already being operated by top corporations such as Microsoft and Hewlett-Packard, and its expansion into the non-digital realms is imminent.